The Ultimate CRM Face-Off of 2025 - Oracle vs Salesforce

In the world of customer relationship management (CRM), two giants dominate the market: Oracle and Salesforce. According to a report from Gartner, Salesforce holds a 19.5% share of the CRM market, while Oracle comes in at 5.8%. [Source: Forbes]

Despite the disparity in market share, both offer unique advantages for different business needs. But which CRM is the best fit for your company? Here's a detailed Oracle CRM vs Salesforce guide to help you.

In this blog, we will talk about the features and overall value of Oracle CRM vs Salesforce CRM. We'll also explore the pros and cons of each platform and guide you toward the right choice for your business.

What Is Oracle CRM?

Oracle CRM is part of the Oracle Cloud suite, designed for businesses to streamline sales, marketing and customer service. The Oracle CRM allows you to manage and analyze data, automate marketing efforts, and improve sales performance. It has deep integration with other Oracle services, such as ERP and HR software.

Oracle CRM can also integrate with other Oracle solutions like the Oracle Siebel CRM and Oracle E-Business Suite. This provides a unified experience across all business processes, from finance to HR and supply chain management. Moreover, Oracle can be tailored for various industries to meet specific needs.

While Oracle CRM is feature-rich, it may not be as user-friendly or as flexible as some competitors. The platform can be complex to implement and may require dedicated IT support. Thus, it's more suitable for businesses with larger, more specialized teams.

Pros:
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• Strong features for large businesses
• Customizable dashboard
• Allows teams to share and download files easily

Cons:

• Can be difficult to learn
• Expensive for basic service plans

Overview of Salesforce CRM

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Salesforce is a one stop shop for businesses when it comes to sales, marketing and business management. This cloud-based solution improves and tracks customer interactions, sales pipelines and marketing campaigns. Moreover, Salesforce CRM has several tools to streamline sales processes and enhance productivity. These include lead and opportunity management, automated workflows, and detailed analytics.

Salesforce also offers advanced AI-powered features through its Einstein platform. Additionally, there's the AppExchange, a marketplace for third-party applications. So, Salesforce users can easily connect the platform with over 5,000 integrations available. This includes platforms like Google Drive, DocuSign, MailChimp and Slack. This flexibility makes Salesforce a great option for businesses with an extensive ecosystem.

Additionally, Salesforce is known for its ease of use and customization options. Its drag-and-drop interface and low-code development doesn't require extensive technical expertise. Salesforce also offers excellent customer support so users get the help they need when they need it.

Pros:

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• Offers a variety of help and support options
• Many customization choices
• Great for managing multiple sales teams

Cons:

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• No digital selling tools on all plans
• More expensive than some other options

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Oracle CRM vs Salesforce CRM: Detailed Comparison

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Here’s a quick glance at the key similarities and differences between Oracle Siebel CRM vs Salesforce: 

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Salesforce vs. Oracle Integrations

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Salesforce Integrations

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Salesforce is renowned for its powerful integration capabilities. As stated earlier, it connects with thousands of other apps to optimize workflows across businesses. The best Salesforce integration tools are:

• Salesforce AppExchange: A marketplace with integrations like Google Drive, Zapier and DocuSign.
• Open APIs by Salesforce: Developers can build custom integrations tailored to specific needs.
• Salesforce Lightning Connect: Enables seamless data exchange between Salesforce and third-party applications.

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Oracle Integrations

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Oracle’s integrations are also robust but have some differences from Salesforce. Key Oracle integrations include:

• Oracle Pre-built Connectors: These work with the Oracle cloud ecosystem, including services like HCM and ERP.
• Open APIs by Oracle: Similar to Salesforce, developers can create custom integrations.
• Oracle Integration Cloud: A platform for application building, data transformation and complex workflows.

In the debate of Oracle CRM vs Salesforce CRM, Salesforce wins when it comes to third-party integrations. However, Oracle excels when businesses are using Oracle’s suite of products. This allows for seamless integration across various Oracle services.

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Salesforce vs. Oracle Service And Support

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Now, let’s take a quick look at what kind of support and resources are available for both. Here’s a comparison of Oracle Crm Cloud vs Salesforce customer support: 

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Salesforce Service And Support

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Salesforce offers an all around support system with tiered plans based on product and licensing levels. These plans include:

• Premier Support: 24/7 phone support, dedicated account management, and proactive problem-solving.
• Premier Success Plan: Adds strategic guidance and access to training programs.
• Standard Support Plan: Includes an online knowledge base, web self-service and phone or chat support.
• Salesforce Trailhead: A free portal with courses, certifications and modules so users get the most out of Salesforce.

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Oracle Service And Support

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Oracle provides tiered support options as well:

• Diamond Service: 24/7 support with access to Oracle’s engineers, resolution and dedicated account management.
• Platinum Service: Includes business-hour support, chat services and Oracle’s knowledge base.
• Global Customer Support: Standard support with online resources and business-hour phone support.
• Oracle University: Offers training and certifications, including specialized programs for Oracle Sales Cloud.

Overall, in the Salesforce CRM vs Oracle CRM support, both platforms offer comprehensive service. Salesforce provides more user-friendly options, including free learning resources like Trailhead. But Oracle University has better tools and courses for sales professionals. 

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How To Pick Between Oracle CRM vs Salesforce CRM

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Choosing between Oracle CRM vs Salesforce CRM ultimately depends on your company’s specific needs, budget, and scale. Here are a few factors to consider:

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Business Size and Complexity

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• Oracle CRM: Best for large companies with complex business processes and existing infrastructure.
• Salesforce CRM: Ideal for businesses of all sizes, especially those that value ease of use and scalability.

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Customization Needs

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• Oracle CRM: Offers deep customization but may require technical expertise to implement.
• Salesforce CRM: Provides high customization with an intuitive interface, ideal for non-technical users.

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Integrations

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• Oracle CRM: Strong within the Oracle ecosystem (HCM, ERP) for businesses already using Oracle products.
• Salesforce CRM: Best for businesses that rely on third-party integrations and require flexibility.

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Cost

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• Oracle CRM: Custom pricing may be better for larger enterprises but could be expensive for smaller businesses.
• Salesforce CRM: Subscription-based pricing is more scalable for small to large businesses.

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Support and Training

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• Oracle CRM: Offers 24/7 support but may require more technical expertise to take full advantage of the system.
• Salesforce CRM: Offers excellent customer support, along with the Salesforce Trailhead for training.

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The Verdict

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In the Salesforce vs Oracle battle, we have a clear winner. While both platforms provide excellent features, Salesforce is the preferred choice. It has extensive tools, powerful AI features and much more. 

Overall, both Oracle and Salesforce offer powerful tools but the right choice depends on your team’s needs. If you're looking to get started quickly with an easy setup, Salesforce is the way to go, thanks to its simple sign-up process. However, if your company already uses Oracle products, Oracle Sales Cloud might be a better fit.

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Why Salesforce Outperforms Oracle in the CRM Market

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Salesforce CRM is clearly ahead of Oracle CRM, with higher ratings and more customer satisfaction. Also considering all the above mentioned factors, Salesforce CRM tends to be a better option. Here are a few other reasons why Salesforce takes the upper hand: 

• Salesforce has positioned itself as the leader in the CRM market, even beating industry giants like Microsoft, SAP, and Oracle. It’s impressive, especially with its annualized revenue run-rate of $2 billion.
• What sets Salesforce apart from Oracle is its sleek and easy-to-use interface. It allows for fast updates and quick results, making it simpler for businesses to adapt.
• Salesforce also offers a huge range of apps, far surpassing Oracle’s CRM ecosystem. Oracle is still working on building its cloud app ecosystem, which is much smaller compared to Salesforce’s. Additionally, Oracle’s non-cloud CRM has fewer integrations.
• Salesforce is fully cloud-based and offered as a Software as a Service (SaaS) product. Oracle’s CRM still has a large number of users on older, behind-the-firewall deployments.
• In terms of flexibility, Salesforce is highly flexible and can be customized, supported by strong APIs and developer tools. Salesforce also has the edge with better integration capabilities with other cloud applications.
• Salesforce also offers powerful administrative tools to make changes without relying on developers. However, it does have some limitations when it comes to changes to the database schema. Oracle is more flexible in this area, allowing for more in-depth customizations.
• When it comes to developers, Salesforce offers a large and diverse community, making it easier to find the right talent. With Oracle, your options are mostly limited to Oracle’s own services.
• Lastly, Oracle may seem like a more budget-friendly option compared to Salesforce. However, it doesn’t offer the same comprehensive features and benefits that Salesforce provides to users.

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Conclusion

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In the ultimate showdown of Oracle CRM vs Salesforce CRM, Salesforce emerges as the better choice. It's the one if you're looking for flexibility, ease of use, and robust integration options. After all, there's a reason why Salesforce has been the #1 CRM platform in the market for many years now.

At PixelConsulting, we help companies navigate CRM solutions and choose the best option for their needs. We will help you implement Salesforce in a way that works for your business. Our team of experts is here to guide you every step of the way. Let us help you unlock the full potential of Salesforce CRM.

Reach out today to get started!

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FAQs

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Q. Is Salesforce owned by Oracle?

No, Salesforce was never owned by Oracle. However, there is a connection between the two companies. Salesforce was founded in 1999 by Marc Benioff, who previously worked at Oracle as a senior executive. While Benioff took inspiration from his time at Oracle, Salesforce was built as a completely independent company. Oracle and Salesforce remain competitors in the CRM space, but Oracle has never owned or controlled Salesforce.

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Q. Is Oracle Cheaper Than Salesforce?

No, Oracle’s Professional Edition starts at $65 per user per month and its Premium Edition can go up to $300 per user per month. On the other hand, Salesforce CRM starts at just $25 per user per month, making it the cheaper option for businesses.

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Q. Who is Salesforce's biggest competitor?

Salesforce has many strong competitors but the biggest one is Microsoft Dynamics 365. Microsoft has a CRM and ERP solution that integrates with other Microsoft products like Office 365 and Azure. Other major competitors include Oracle and SAP, providing enterprise-level CRM and business solutions.

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Read Also : Salesforce CPQ