Blackbaud vs Salesforce – Which Is Better for Your NonProfit?

Choosing between Blackbaud vs Salesforce can be challenging. Let’s break down the features and drawbacks of each to help you pick the best fit for your organization!
Alina
July 16, 2025
Blackbaud vs Salesforce

Managing donors and fundraising can be tough. But thankfully there are some tools out there that you can use to optimize your non profit. Blackbaud and Salesforce are two of the biggest names in the game, but which one is best for you?

Both offer powerful tools, but they serve different needs. Blackbaud is built for nonprofits, while Salesforce is a flexible CRM with nonprofit options. The right choice depends on your goals, budget, and how much customization you need.

In this article, we’ll break down the key differences. We’ll look at pricing, features, and ease of use. Plus, we’ll highlight the pros and cons of each to help you find the one that fits your organization best!

Blackbaud Overview

Founded in 1981, Blackbaud has been a staple in the nonprofit sector for decades. It is a well-known software company for nonprofits, educational institutions, and healthcare organizations. Blackbaud provides cloud-based solutions to help these groups manage fundraising, marketing, and finances.  

With more than 45,000 customers globally, Blackbaud is trusted for its comprehensive approach to nonprofit CRM. The company promotes social good by offering grants and volunteer programs. It also invests in technology that helps nonprofits achieve their missions.

Key Products of Blackbaud

  • Raiser’s Edge NXT: A cloud-based CRM solution ideal for mid-to-large nonprofits. Features include donor management, fundraising, and advanced analytics.
  • Blackbaud CRM: A customizable platform for larger nonprofits. It has tools for multichannel fundraising, marketing, and relationship management.
  • eTapestry: A solution geared toward smaller organizations. Includes CRM tools such as donor management and fundraising at an affordable price.

Salesforce Overview

Salesforce is another CRM powerhouse, originally designed for sales teams. It is a cloud-based CRM used by businesses worldwide. Salesforce is known for its flexibility and scalability, making it suitable for organizations of all sizes. Today, Salesforce also includes solutions and specialized tools for nonprofits. These solutions provide the necessary features for managing donor relationships and fundraising efforts. Salesforce now serves over 50,000 nonprofits which makes it one of the top software providers for this sector. 

Key Products of Salesforce

  • Nonprofit Success Pack (NPSP): A customizable solution designed for small to mid-sized organizations, providing tools for donor management, volunteer management, and fundraising.
  • Nonprofit Cloud: Salesforce’s most advanced solution for nonprofits, offering full customization, program management, and impact tracking. It’s ideal for larger organizations seeking a highly personalized CRM experience.

Blackbaud vs Salesforce: A Side by Side Comparison

To make the decision easier, here’s a detailed comparison between Blackbaud vs Salesforce based on key factors:

Category Salesforce Blackbaud
Free Trial Yes No
Company Size
  • Small
  • Medium
  • Large
  • Small
  • Medium
  • Large
Platforms Supported
  • Windows
  • Mac
  • Linux
  • Android
  • Chromebook
  • Windows
  • Mac
  • Linux
  • Android
  • Chromebook
Deployment Options Cloud Cloud
Product Assistance
  • On-Premise
  • Mobile
  • Documentation
  • In-Person
  • Live Online
  • Videos
  • Webinars
  • On-Premise
  • Mobile
  • Documentation
  • In-Person
  • Live Online
  • Videos
  • Webinars
Support
  • Email
  • Phone
  • Chat
  • FAQ
  • Forum
  • Knowledge Base
  • 24/7 Live Support
  • Email
  • Phone
  • Chat
  • FAQ
  • Forum
  • Knowledge Base
  • 24/7 Live Support
Key Differentiators
  • Ranked among the top CRM platforms with high adaptability.
  • AI-Driven Insights
  • Build tailored apps, custom workflows, and automated processes.
  • Includes built-in lead management, email tracking, and campaign optimization.
  • Works with CMS platforms like WordPress, Drupal, and thousands of apps via AppExchange.
  • Designed specifically for nonprofits, making fundraising management more intuitive.
  • Tracks donor relationships, segments donors, and improves engagement.
  • Organizations can handle grant applications, track funding, and report impact.
  • Advanced volunteer & church management
  • Secure Financial Transactions with PCI-DSS Level 1 compliance and Red Flag Rules for identity protection.
Key Features
  • Sales Forecasting with AI-powered insights.
  • Lead & Opportunity Management
  • Advanced Analytics with Einstein AI for predictive insights
  • Customizable CRM to build workflows, dashboards, and reports
  • Thousands of Integration Capabilities
  • Donor & Fundraising Management
  • Custom Grant & Award Tracking
  • Nonprofit Marketing Tools for email marketing, social media integration and direct mail
  • Finance & Accounting
  • Peer-to-Peer Fundraising to create their own donation campaigns
  • Robust Security Measures
Best For
  • Businesses of all sizes
  • Nonprofits needing highly customizable solutions
  • Organizations that require AI-powered automation
  • Companies needing scalable CRM for sales, service, and marketing
  • Nonprofits, charities, and educational institutions
  • Organizations focused on fundraising and donor engagement
  • Nonprofits that need built-in financial & grant management tools

Blackbaud vs Salesforce: Which One is Right for Your Nonprofit?

The decision between Blackbaud CRM vs Salesforce boils down to your organization’s size, budget, and level of customization needed. Here are some key considerations:

Blackbaud: Best for Nonprofits Focused on Fundraising

If your nonprofit needs an out-of-the-box solution that’s tailored specifically for fundraising, donor management, and nonprofit operations, Blackbaud is an excellent choice. It provides a robust suite of tools designed to help you manage relationships and campaigns without extensive customization.

Salesforce: Best for Flexible, Scalable Solutions

If you’re looking for a platform that can grow and evolve with your organization, Salesforce offers unparalleled customization and flexibility. It’s especially well-suited for larger nonprofits or those that need advanced features like program management, data analytics, and deeper integrations.

Pricing Comparison: Blackbaud vs Salesforce

When it comes to pricing, both Blackbaud vs Salesforce offer flexible plans, but there are key differences in how they structure their costs. Let’s break it down simply:

Salesforce Pricing

Salesforce provides clear pricing options for nonprofits through its Nonprofit Cloud. This pricing structure gives nonprofits the flexibility to choose the plan that best fits their needs based on user requirements. 

  • The Enterprise Edition is priced at $60 per user, per month. This gives nonprofits access to powerful features but at a higher cost. 
  • If your organization requires more advanced tools, you can opt for the Nonprofit Cloud Unlimited Edition at $120 per user, per month. 
  • Additionally, Salesforce offers the Experience Cloud for Nonprofits, which costs $1.80 per login per month or $4.50 per user per month. 

Blackbaud Pricing

On the other hand, Blackbaud does not list fixed prices publicly. Instead, it offers custom pricing based on the specific needs of your nonprofit. This means you will need to contact Blackbaud’s sales team to receive a tailored quote. While this approach allows for flexibility, it can make it harder for organizations to budget in advance since costs vary.

Blackbaud Salesforce Integration: The Best Of Both World

For organizations that see value in both Blackbaud and Salesforce, integrating the two platforms can offer a comprehensive solution. However, integration between these two powerful systems comes with its own challenges. Understanding how to make them work together smoothly is crucial to maximizing their benefits.

Data Migration 

Moving data from one platform to another—or syncing both systems—requires careful planning. It’s important to ensure that key data like donor information, fundraising history, and communication records are transferred accurately. This prevents any data loss and ensures that both systems are up-to-date and aligned.

Workflow alignment 

It’s important to avoid confusion and duplication of efforts. When integrating Blackbaud with Salesforce, it’s vital to streamline processes. This might mean adjusting workflows to ensure that tasks are performed efficiently, and that data flows seamlessly between the two systems. By doing so, organizations can reduce redundancies and improve overall productivity.

Training and support 

This plays a critical role in successful integration. Without adequate training, staff may struggle to navigate the new setup. It’s important to provide training sessions to help users understand the integration process and how to use both systems effectively. Support teams must also be available to assist with any challenges that arise, ensuring a smooth transition and minimal disruption.

How To Pick Between Blackbaud CRM vs Salesforce

When choosing between Blackbaud CRM vs Salesforce, it’s important to think about what your organization truly needs, how much you can spend, and your long-term plans.

Organization Size Matters

If you run a small nonprofit, Salesforce might be a better choice because it’s flexible and grows with you. On the other hand, Blackbaud is designed specifically for nonprofits and works well for larger organizations with more complex needs.

Customization and Integrations

If your team needs a system that can be highly customized and work with many other tools, Salesforce is the better option. It offers more flexibility for integrations. However, if you prefer an out-of-the-box solution built for nonprofits, Blackbaud could be the right fit.

Ease of Use

Think about how comfortable your team is with technology. Blackbaud is designed for nonprofits, so it might be easier to use right away. Salesforce, while powerful, has a steeper learning curve, which means your team may need extra training to use it effectively.

Conclusion

Choosing between Blackbaud and Salesforce depends on your nonprofit’s needs. Both platforms offer excellent tools for fundraising, donor management, and financial tracking. However, in our opinion, Salesforce has the upper hand for several reasons:

  • Salesforce allows nonprofits to tailor the platform to their specific needs.
  • It connects with thousands of apps and services.
  • Regular updates and AI-driven tools help nonprofits grow.
  • With the Power of Us Program, eligible nonprofits get 10 free user licenses.

At PixelConsulting.io, we help nonprofits transition to Salesforce. Our team delivers a hassle-free setup, customization and training so you can focus on your mission. Contact us today to see how we can help your nonprofit succeed with Salesforce!


Read Also : Hubspot Salesforce Integration

Author Insights:
Alina
Hi! I’m an SEO Content Writer and Brand Copywriter who turns complex ideas into engaging and easy-to-understand content. Lately, I’ve been simplifying Salesforce, helping businesses navigate their CRM systems with confidence. My goal? To make tech and marketing feel simple, clear, and impactful.
July 16, 2025

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